Hello data people
I'm Robert
I’m Conversion Rate & Web Data Specialist + a YouTuber.
I create tutorials & templates for Ecommerce data so you can understand and analyze data to make better decisions in Ecommerce.
Learn about Ecommerce data
Most Important Ecommerce Metrics & KPIs + Calculator
We can all agree that revenue is the most crucial metric in e-commerce, but you need to understand what it consists of to improve it. That’s why, in this video, I’ll explain the three most important metrics in e-commerce.
A Beginner's Tutorial to Google Analytics 4
I’ll walk through the most essential sections in GA4 just to get you familiar with the interface. I’ve made this video specifically for non-data people, so you don’t need any technical or prior knowledge.
Goodbye, Universal Analytics! 7 Key Differences You Need to Know in GA4
I want to go through the seven biggest differences between Universal Analytics and Google Analytics 4 for an average user that uses the reports and doesn’t get too technical.