GA4 default UTM parameters - cheat sheet GA4 default UTM parametersDownload this cheat sheet and check what parameters you should use for utm_medium & utm_source so they appear in default channel groups in GA4 reports. By subscribing you'll also get all my other web analytics resources (cheat sheets & templates).In addition, every 1-2 weeks, I send helpful emails with tips and tutorials about web analytics & and how to turn ecommerce data into insights.Subscribe & Send it to me! People who read this newsletter work at these companies: